5 reasons you will love Bright

It’s family friendly.

From camping, caravanning, motel, holiday units and townhouses – there are many options for accommodation in Bright and surrounds for every taste and budget.

Bring your bikes and ride Murray to Mountain Rail Trail, through the Alpine Valley and towns. It’s an easy 6 km ride from Bright to Porepunkah crossing the Ovens River, then check out the Rail Trail Cafe for an ice cream with the kids.

Bright Splash Park is by the Ovens River and will keep the kids cool in the summer, with its free water play. Aimed at toddlers to teens, it’s safe and plenty of places for you to sit by and keep an eye on them!

A winter wonderland awaits at nearby Mount HothamDinner Plain or Mount Buffalo. Ranging from snow play, tobogganing, skiing, cross country or boarding, the Alpine parks offer a fun day out! Mount Hotham is around an hour drive further along Great Alpine Road, offering the highest resort in Victoria with all major facilities to make your stay comfortable. Mount Buffalo is a great day trip, with mostly snow play and cross country skiing during winter months; but providing stunning vistas across the Alps all year round.

Murray to Mountain Rail Trail

The great outdoors.

Run, cycle, ride, swim, ski, board, walk, hike, fish, boat, kayak, golf, camp, tour, drive – there is so much to see and do.

A life lived outdoors.

Foodies can indulge.

Less well known then it’s famous neighbour, Milewa and the King Valley, the Alpine Valley is home to a handful of wineries and breweries,  such as Feathertop (which welcomes Little Explorers), Bright Brewery and Alpine Cider. Bright Brewery in the centre of town, offers hearty pub fare with cold ale on tap, overlooking the Ovens River and live music on the deck every Sunday. Family friendly, it’s a great place to relax on a warm evening.

Angus Beef Burger  and a Blowhard Pale Ale at Bright Brewery

Throughout the Valley, farm gates and roadside stalls, welcome you to taste their fare. Fresh seasonal berries, crisp apples, walnuts, farmed trout, honey and cheese are all on offer. Local producers come together monthly for the Bright Make It. Grow It. Bake It. Market every 3rd Saturday in Howitt Park by the Ovens River. It’s fantastic morning to grab some seasonal produce and picnic by the river.

It’s pure.

You can’t pass up the opportunity to pause and breathe in the alpine air. It’s intoxicating. In the High Country, you feel alive. Free. Whether its hiking through alpine meadows or simply around Bright, you will feel a sense of freedom and space. Bright sits at 310m above sea level, but in the shadows of the Victorian Alps providing four clear seasons throughout the year.


Bright is located 3.5 hours from Melbourne, and can be reached by car along Hume Highway (M31) then joining Great Alpine Road (B500) near Wangaratta. You can also take a train to Wangaratta from Melbourne or Sydney, then connecting daily bus to Bright. Air connections available though Albury Airport (1.5 hours from Bright).


Visit Bright

The Gorge at Mount Buffalo

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